Category

Email Marketing

Email Marketing, Exit Intent Popup, Web push notifications

cMercury List Growth cum Lead Gen – Drive the most with the best exit intent popup technology!

The purpose of cMercury list growth cum lead gen platform is to provide a strong call to action; the action is to convert a website visit to a loyal customer. A popup advertisement for a sale is often used for email subscriptions. By collecting emails from your visitors, you get a second chance and may be even a third chance to attract and convert them into customers through effective email campaigns. Our intelligent exit intent popup technology increase website visitors by offering customizable popup (HTML or Image), while the website gets fully loaded or the customer is about to exit. The standalone platform generate leads by establishing relationships through customer subscriptions and helps to increase database with the use of opt-in forms like popup, side boxes, top bars, embedded forms etc. cMercury is a powerful tool that can,
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Email Marketing

Growth Marketing – The journey from silos to an Omni-channel world

The digital marketing budgets allotted are exponentially growing year over year & many marketers are on the lookout for better integrated omnichannel promotional opportunities. The promotional spends across many of the digital channels are widely scattered in many organizations, and the data insights remain in silos which further aggravates the challenges before the marketer. Read more

Email Marketing

Drive in more User Interaction and Insights by means of appropriately Designed Email Surveys

Drive in more User Interaction and Insights by means of appropriately Designed Email Surveys

Effectively crafted email surveys is a must have in a powerful email marketing strategy and one must be well educated about the benefits surveys could potentially reap in terms of campaign performance, customer insights, brand retention and loyalty, trend analysis etc. The marketer should also be well aware of how to design effective email survey strategy. Survey driven user interactions will gather more personalised insights from the users and it should be a part and parcel of any competitive email campaigning repertoire. In this blog issue, we shall learn how to drive in more user interaction and insights by means of appropriately designed email surveys.  Read more

Digital Marketing, Email Marketing, Marketing

Paradigms for Subscriber Engagement in Email Marketing

If you want more subscriber engagement in email marketing as you would ideally like to push in your products and services it will be always optimal to keep note of certain paradigms for engagement as demonstrated as standard frameworks within which a subscriber attends to your email campaigns. Here we bring before you some paradigms for subscriber engagement in email marketing: Read more

Email Marketing

Priority Sending: The rise of next generation customer engagement

If you treat your customers like a King they will certainly rely on your products and services. This rule not only applies in the case of support but in every case that makes customers realize that you’re the best solutions provider. Let’s take a simple example, if you have 100 customers and 10 of them are premium, who regularly buy more products or services than the rest and settle a whooping figure monthly, you probably feel like updating them first when a new product or service is launched by your company. Because they’re your most potential prospects who could pay your new products or services. Additionally, their trust on your brand makes selling even easier for you.

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Email Marketing

Top 10 Email Marketing Best Practices you should consider

Email was invented 45 years back and still this channel is very important for the Digital Marketers. Studies show that vast majority of Indian Marketers are planning to allocate a major part of their budget to Email in 2017. This seems logical because of the fact that Email has nearly three times as many user accounts on Facebook and Twitter combined, and is 40x more successful in acquiring new clients than both.

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Email Marketing

Announcing iCubesPro Predictive Intelligent Emails

Creating Paradigm shifts in email marketing by empowering our customers with cutting edge technologies and a world class support has been the road we always journeyed. We have set many milestones and we are now in a decisive junction, all because of the reason our newly launched Predictive Intelligent Emails which factually challenge the pre-set benchmarks of returns from your email programs.

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Email Marketing

Do you want to have an Obituary to your email programs very soon?

Many a time email marketers turn a deaf ear when we ask them to pay greater attention on their email list acquisition processes and practices. In the month of August 2016, many of them ended up paying a hefty price by simply not able to send any email on their infrastructures. Sadly many Email Service Providers too burned their fingers in the ordeal.

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